Product Marketing Specialist
Work Location: Ho Chi Minh
Job type: Full-Time
Posted: 23-05-2022
Salary: 25,000,000 - 36,000,000 VND / Monthly
Email: thuy.pham@40hrs.vn
Job Description
· Reporting to PM Head and functionally reporting to Regional Product Management – APAC;
· Development of product strategy for the product category and aligning Country based product plans with Regional and Global strategy;
· Definition of line up, pricing and product life cycle management
· Preparing value chains by customers and submitting to upper management for approval; controlling actual results vs approved ones
· Fully in charge of product localization and compliance with local regulations
· Leading local approval process (together with Supply chain dept);
· Collecting product failures/defect feedbacks from the market and initiates immediate recovery plans with the related subsidiary and Regional departments
· Actively supporting Sales in NPI process, takes part in monthly/quarterly meetings with key accounts
· Initiating sales & marketing activities to support product launch, product phase out, sales increase
· Collection and distribution of all kind of product information to internal and external customers, web sites and catalogues
· Quantitative and qualitative analyses of market trends, competitor analysis and benchmarking
· Managing inventory through sales forecasting, inventory analysis and sell in and sell out analysis
· Active support of customers and sales department including actively engaging in the sales process as well as in the global product planning process.
· Responsibility for achieving the product categories commercial targets, GP level and inventory related KPI's
Job Requirements
· Minimum 3 years working experience in product management of home appliances or a kitchen related industry is mandatory. Experience in SDA/COOKING market is highly preferred.
· Bachelor or masters degree in business or marketing. A bachelor degree in a different field will be acceptable depending on working experience.
· Strong analytical skills
· Strong communication skills
· A creative and dynamic personality. Ablility to think out of the box
· Advanced knowledge of excel and powerpoint
· Sensitive to customer relations and cultural differences