Media Manager (Media Planning and buying)
Work Location: Ho Chi Minh
Job type: Full-Time
Posted: 11-02-2020
Salary: Negotiate
Email: thuy.pham@40hrs.vn
Job Description
Job Position
Senior Media Manager of Advertising Agency
Key Responsibilities
Develop Media strategies for clients’ brand (Objective setting, Media planning and strategies, Media buying and implementation.)
Monitor and report on latest competitive activities, analyses and understand media strategies of competitors
Work with cross functional units including ATL/BTL/Digital to:
- Lead the development of implementation plans based on strategic directions provided by Planner/Client
- Liaise with them regarding any issues on on-going basis
Any other duties as reasonably requested by senior management.
Job Requirements
Job requirement
Able to develop good rapport with clients, creative/media agencies and colleagues.
Ability to develop strong understanding of client’s business, their products, services, customer profile, marketing and business objectives & needs, competitors and sales.
Have deep understanding and ability to leverage opportunities from media vendors (TV stations/TV suppliers/Print/Radio etc.)
Knowledgeable in trading fundamentals ie. Media costs, audience delivery, effectiveness, strengths and weaknesses of each channel
Expected to stay abreast of industry trends and new advertising opportunities.
Qualifications
Bachelor’s degree in Marketing/Advertising/Communications, preferred
More than 7 years’ experience in an advertising agency, required.
Experience understanding Vietnam Media Market.
Proficiency in Microsoft Office Suite, required. Especially PowerPoint Program.
Excellent verbal and written communications, and presentation skills in English.